I was offered the opportunity to be a stop on Leesa Rowland’s blog tour for her brand new book “Discovering the IT Factor within You,” and I couldn’t pass it up. Just the title and tagline Developing Your Charismatic Personality intrigued me. I simply had to know more about the IT factor and if I had IT!

It Factor

The great news, according to Leesa, is that everyone has IT inside of us, we just need to develop the parts of our personality that draw others in. If you are wondering just how to do that, Leesa lays it out step by step and breaks the steps down into small parts that help to build confidence and the magnetic parts of our personality.

“Developing your It Factor isn’t about changing yourself; it’s about developing yourself with a strong belief: ‘Yes I can, and yes, I will.’ It’s about imagining, practicing, and moving toward your new charismatic self.”

Leesa leads by example. After a deep personal struggle surrounding her mother’s death she once again allowed optimism to shine bight in her life and used this to rise above the bitterness she felt. Her generous spirit shines through every word and she connects with her readers and if she is speaking directly to them.

It turns out that the It Factor is the spark within each of us, or our “inner resting beauty” that once developed we can use to connect with others and light up every room we walk into.

Through case studies and examples, think Princess Di, Oprah, Abraham Lincoln and more, Leesa walks her readers through the ways to authentically develop your charisma. Speaking well, listening well, avoiding pretense, slowing down, making your presence felt, coming out of your comfort zone, stop comparing yourself to others and knowing your power are some of the concepts discussed in the book as well as activities you can do to enhance your charisma.

Discovering the IT Factor Within You helped me to look at my life and daily practices and see where I needed to place more attention and explore and develop myself. If you want to learn more about creating your best self and your best life, you will learn a ton from Leesa as well as discovering the IT Factor within you.


2 Comments on Do you have the IT Factor?

  1. Yvonnew
    September 2, 2015 at 11:03 am (2 years ago)

    Thank you for having Leesa Rowland on your site.

    • Ali Katz
      September 2, 2015 at 11:20 am (2 years ago)

      My pleasure! I got so much out of the book 🙂


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